[tweetmeme source=”Marcio_saito” only_single=false] We get together for wine tasting once a month or so. There is usually a theme and we each bring a bottle and a dish to share. Late last year we had a Spanish wine evening and, because I was in a brief period between jobs, I had the time to researchContinue reading “Spanish Wines”
Category Archives: All Articles
Climbing Half Dome
[tweetmeme source=”Marcio_saito” only_single=false] I have been to Yosemite some 30 times and climbed Half Dome a dozen times since 1994. I have mountaineering experience and the information in this post is correct to my knowledge, but it is for you to use at your own risk. If you are planning to go there and haveContinue reading “Climbing Half Dome”
Visiting Brazil (for US Americans)
So I was born in Brazil and have lived in California for more than 20 years. I am often asked about travel in Brazil by my American friends. This post is meant to collect helpful information. How many days I need to visit Brazil? Where to go? Most people find surprising to learn that BrazilContinue reading “Visiting Brazil (for US Americans)”
My Personal Notes from CRM Evolution 2010
[tweetmeme source=”Marcio_saito” only_single=false] Conferences need to evolve towards physical social venues People were still arriving and Mitch Lieberman, said: “Let’s move the chairs into a circle. I am not a speaker, I am a facilitator”. He went on to get to know members of the audience. People were able to speak without having a microphoneContinue reading “My Personal Notes from CRM Evolution 2010”
Men are from CustomerLand, Women are from VendorLand
[tweetmeme source=”Marcio_saito” only_single=false] Don’t assume customers want a relationship with you In a recent Harvard Business Review blog article, Matt Dixon and Lara Ponomareff argued that customers might not want a relationship with the companies selling products to them. That seems to go against the current groupthink in the Social-anything circles: companies need to engage withContinue reading “Men are from CustomerLand, Women are from VendorLand”
Leadership in the Social Business Era
[tweetmeme source=”Marcio_saito” only_single=false] Openness and Trust become more important than control and accountabiltiy Social Business Series (IV) The articles in this Social Business Series are being written for real-life Sales and Marketing Professionals in small and mid-sized companies, who are busy running their business and have not had the time to read everything in the emerging Social-anythingContinue reading “Leadership in the Social Business Era”
Where Social Leads Come From
[tweetmeme source=”Marcio_saito” only_single=false] Lead Generation and Marketing Funnel Social Business Series (III) The articles in this Social Business Series are being written for real-life Sales and Marketing Professionals in small and mid-sized companies, who are busy running their business and have not had the time to read everything in the emerging Social-anything space or spendContinue reading “Where Social Leads Come From”
Social CRM Use Cases (Social Business Series II)
[tweetmeme source=”Marcio_saito” only_single=false] How can it, specifically, improve business performance? Social Business Series (II) The articles in this Social Business Series are being written for real-life Sales and Marketing professionals in small and mid-sized companies, who are busy running their business and have not had the time to read everything in the emerging Social-anything spaceContinue reading “Social CRM Use Cases (Social Business Series II)”
Beers of the World
[tweetmeme source=”Marcio_saito” only_single=false] At work, I am the “Beer Manager” in charge of picking the brew we have for our Friday Happy Hour (which usually has an international theme). As result of the fame that comes with that responsibility, people talk and I am often asked “Which international beers should I try first”? This postContinue reading “Beers of the World”
Social Business Software (Social Business Series I)
[tweetmeme source=”Marcio_saito” only_single=false] Social CRM, Enterprise 2.0: Do I need one of those? Social Business Series (I) The articles in this Social Business Series are being written for real-life Sales and Marketing professionals in small and mid-sized companies, who are busy running their business and have not had the time to read everything in the emergingContinue reading “Social Business Software (Social Business Series I)”
Marcio Saito 